Latvia’s centenary
Latvian Institute
21. feb. 2017 Thumbnail view thumbnail view

A celebration requires both a guest and a host. Only then can an event happen! We kept this in mind and created the visual concept for Latvia’s centenary. The foundation is the Venn diagram – circles that overlap. In this case, they symbolize the meeting between Latvia as the hostess and its centenary guests, with the overlapped area of the circles representing positive experience. The main job for the visual concept for Latvia's centenary is to address people in Latvia and abroad, inviting them to come for a visit. We really hope that this simple, minimalistic and easy to understand invitation will persuade Latvia’s guests to experience our country to the fullest!


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